Electra FM’s 2025 Work Plans Conference
Initiating the Future

In an impressive event held at the GAVRIEL Hall in Ness Ziona, Electra FM presented its vision and strategic plans for 2025. The conference, titled “Initiating the Future,” reflected the company’s spirit of innovation and leadership in Integrated Facility Management (IFM) in Israel.

Strategic Overview & Market Trends
CEO Daniel Milo opened the event with a comprehensive review of the challenges and changes that impacted the Israeli economy over the past year, from war to the economic crisis. Despite these difficulties, Milo showcased an impressive company outlook: growth in revenue, an increase in gross profit, and significant achievements in human resources, with over 7,000 employees.

Danny also highlighted global IFM trends, including the shift to hybrid work, the adoption of innovative technologies, and a stronger focus on sustainability. The impressive data presented, such as the forecasted installation of over 75 billion IoT devices by 2025, illustrated the technological revolution shaping the industry.

Innovative Discussions: “Fireside Chats”
Following the strategic session, the conference featured engaging one-on-one “fireside chats” between senior executives:
Innovation & Technology: Shir Sasson (Michlol) with Hazi Zaliat, and Tomer Tuvia-Yahalom with Avi Yeshurun (Tavas).
Shifting from SLA to WOW Experience: Shlomi Aharon (Security) with Liran Amar (Field Service), and Liat Karpel (Ariel Properties) with Moti Litvak (Maintenance Division).
Employee Retention: Dudi Mizrahi (Tavas) with Eyal Baruchim (Ariel Properties), and Omri Barzilai (Michlol) with Nadav Hartal (Field Service).

Technological Highlights
The conference featured cutting-edge technological advancements:
Boaz Kedar, Head of Innovation, introduced Electra FM’s promising collaboration with AppGrade.
Piki Kaufman, VP of Engineering, unveiled a new AI-powered customer management system, developed in partnership with Elad Systems.

A live demonstration of the E-DRONE, designed for cleaning glass facades, captivated attendees and underscored Electra FM’s commitment to practical innovation.

Integration Panel: Strength in Unity
A central integration panel, moderated by Idit Shani, VP of IFM & Global Strategic, brought together senior managers from various Electra FM groups:
Gil Goldschmidt (Maintenance Division)
Adi Sharvit (Ariel Properties)
Dan Zilberman (Tavas)
Guy Aloni (Security)
Sharon Elimelech (Field Service)
Guy Rozbruch (Michlol)
Kinneret (Tomer)
The discussion emphasized the power of collaboration & integration among Electra FM’s subsidiaries and the added value that integration brings to clients.

The conference concluded with an inspiring keynote by Yaki Gani, entrepreneur and co-owner of STUFF, a leading expert in innovation and artificial intelligence. In his talk, “Playing with the Dead,” Gani explored the transformative impact of emerging technologies on business and creativity.

The event ended with a toast to 2025, leaving participants with a clear message: Electra FM is not just adapting to market changes—it is leading them. With a strong human capital, cutting-edge technology, and a clear strategy, the company is at the forefront of integrated facility management in Israel.

The key takeaway was clear, despite last year’s challenges, Electra FM continues to grow, innovate, and lead the industry—focusing on human capital development, technological advancements, and deepening service integration.



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